Good thread, a subject close to my heart. My two-penneth (OK, £4.60th
)....
Certain things should remain unchanged at a club and largely, compared to other clubs, Argyle is relatively unchanged. The badge goes back a long way, so too the primary colours, and although we started as Argyle Athletic Club it went very quickly and we've always been in the same place. Compare that to Woolwich Arsenal, Manchester United's original colours and the number of badge changes at Leeds to name but three. Argyle have largely stuck to tradition.
Given we've had the name, the badge, the colour green, Semper for so long these things, for me, have maybe been with us too long to change now. They have become our identity.
To have a debate however where everything is up for discussion wouldn't be a bad thing, so long as it was with the intention of making a clear commitment to stick to what was agreed for, say, 10-20 years. I reckon the upshot would be pretty much what we had now though......
Name. I don't think there'd be much call to be anything but Plymouth Argyle. We couldn't very well geographically change our name to anything but Plymouth and being the only Argyle in football makes us very identifiable.
Colours. Green, black and white. After the colours of the city crest I guess Angry. But what would we change to? That'd stay the same i'm sure.
Shade of colour. Needs sorting, and bleddy well sticking to. I like the dark green, since we switched Yeovil have come on the scene and we're no longer the only green team. Theirs is light, ours is dark, again it helps us with a bit of uniqueness. I do however accept it's not universally popular and as a fair individual who respects democracy, if more people wanted a lighter shade, so be it. A commitment to the vivid green (almost electric green if there's such a thing?) of the Tynan Umbro era might yet make us distinct so long as we used it boldly. Which brings me onto......
Kit design. As Tring observed it's a commercial world and identity/tradition doesn't seem to hold much water these days because continuity doesn't sell. If a discussion were to be had for us to stick to a basic kit template (solid, stripes, quarters, Hibs style etc.) then it's got to be for a set period and a long one at that. Within any agreed template seasonal 'tweeks' are still possible to appease the commercial pressures (trim, pinstripes, collars etc.). It might work. Thing is if we choose a bold green we have to use it, it's no good going for vivid green then only using it sparingly. It's why I so detest the choice of kit for next season. If (and I accept opinion is divided) dark green is our unique 'brand' (and I don't like that word either) then why dilute it to the extent that it's the third color (square inch for square inch) on the kit? It makes no sense. So if the consensus is a vivid green, it has to be full green or 'Hibs' shirts surely.
Badge. I don't imagine a great clamour for change, but I wouldn't be adverse to reinstating our original badge, the city arms. It nods to a history far longer than Argyle's and certainly roots us in our setting more firmly than a ship that came into port for repairs en route to America.
Semper. For me if we changed it, certainly to anything that wasn't an old established classic, it'd be open to being changed to the 'whim of the times'. For example the ill-fated and ill-judged 'simply the best' change. It sounds outdated now, let alone 10-20 years time. Semper wouldn't change I feel if a debate and vote were held, and neither should it.
Local talent. Ideally yes, we should produce our own players and it would help root the club in it's community. Trouble is times have changed and the new rules on academy clubs would blow any commitment to fielding primarily local players out of the water. Clubs can pillage our youth set-up for negligible compensation so unless we set up an academy of our own, to protect our own, it would be pointless. And we're not about to do that any time soon.